The Recruiting Brainfood Podcast

Brainfood Live On Air - Ep139 - Selling TA Transformation to the Business

Selling Talent Acquisition Transformation to the Business

 

As recruitment leaders we are brought on board to make step change improvements in how talent acquisition is conducted at our employers. Yet translating the objectives into actual change on the ground is one of the recurring challenges for TA today.

 

Why is it so difficult? Why did they even hire you if they don't listen to your ideas?

 

This is the topic for Brainfood Live On Air - Ep139 - Hard hitting chat and advice on how to sell change to the business.

 

- What are the typical objectives for the TA / HR leader?

- What does the business expect?

- What predictable obstacles can YOU expect as a new leader in TA?

- How do we secure early wins?

- How do we build relationships in a remote setting?

- What tools, techniques, frameworks can we use?

 

w/ Maury Hanigan, CEO (SparcStart), Ben Gledhill, VP Global Talent Acquisition (WorldRemit), Paul Maxin, VP Talent Acquisition, (Publicis Sapient) & Allyn Bailey, Founder (Transformation Tapas)

 

Ep139 is sponsored by Sparcstart

When employers provide interesting and useful information, candidates make well-informed decisions and better hires are made. SparcStart is the award winning video platform that powers employers' Talent Acquisition and Employer Branding video. Our two products, Sparc - which adds hiring manager video to job descriptions, and Amplify VMS - which manages the creation and sharing of employee generated content enables employers to easily engage candidates with content that is credible and authentic.

Employers need to use video in 2022 - contact one of our friendly product team today

 

Founder’s Focus - Ep13 - Up close and personal with Dan Kirkland and Dean Sadler, Co-founders, Tribepad

Founders Focus is the show where we get up close and personal with the leaders of the recruitment technology businesses changing the way we work today.

Next up are Dan Kirkland & Dean Sadler, Co-founders of Tribepad

- What is the difference between being C-level vs Senior Exec?

- How did a career in engineering prepare you for being a founder of a recruitment tech business?

- Were you always going to be doing startup?

- What areas of being a CEO do you feel you need support?

- What do you look for when hiring for leadership potential?

- How did the idea for Tribepad emerge?

- What was your biggest doubt before you both agreed to do this?

- What does the product roadmap look like for 2022?

All this and more as we take a deep dive into the business leaders building the technology changing the way we work today.

 

Ep13 Founders Focus is supported by Tribepad

 

Tribepad TA Platform is the easiest-to-use and most configurable enterprise-grade talent acquisition software you’ll see. Seamlessly integrating ATS, CRM, onboarding and video interviewing functionality, Tribepad gives you everything you need to transform your end-to-end recruitment from one powerfully straightforward platform.

Book a demo with our product team today. 

Brainfood Live On Air - Ep138 - Brainfood Recruitment Forecast 2022

What is going to happen in Recruiting for 2022?

Its going to be another crazy year in our game, as candidate shortages continue to drive up demand for recruiters, organisations contort and reshape to better access different types of worker and new technologies bring big ramifications for how we do our work.

Questions to consider

• How does employer branding look like at a time when workers have the upper hand?
• What is the upper limit to the increase in comp & ben?
• When do organisations begin to actively offshore unfillable jobs?
• What HR tech unicorns will be the big stories of 2022?
• Will the hybrid hype finally burst?

All this and more as we discuss and forecast what is going to happen in 2022.  With Madeline Laurano, Founder (Aptitude Research), George Laroque, Founder, (Worktech), Neil Carberry, CEO (Recruitment & Employment Confederation), Sue Marks, CEO (Cielo) and Mervyn Dinnen, Founder (TwoHeads)

 

We're on Friday 7th January, 10.00am ET / 2.00pm GMT - register by clicking on the green button and follow the channel here (recommended)

Episode 138 is supported by our buddies Join Talent

Join Talent is EMEA's fastest growing embedded talent solution provider. We deliver a market-leading and super-agile boutique Project RPO solution for scaling businesses - supporting with hiring demand in tech, product, digital, design, commercial/GTM & corporate vacancies.

 

If you're a recruiter looking to join a rocketship - you should  Join Talent

Brainfood Live On Air - Ep137 - Recruitment Review of the Year 2021

RECRUITMENT REVIEW OF THE YEAR 2021

 

We're finally here folks - the last Brainfood Live of the year! I know that it's only the 17th December but it's Christmas Eve next Friday and I suspect everybody will either by with friends and family for the holidays, or zoning out on Netflix and whiskey on their own, so this is the day we're going to close the year on.

 

As such, lets talk about this year - what was the biggest thing to happen in recruiting in 2021 and why?

 

How about

 

- The Great Resignation - did it happen, and if so, where?

- The Hybrid Hype - are we over it yet?

- Apple kills Facebook with ad opt in

- Facebook pivots the Metaverse (and becomes Meta)

- Big blockchain revival, have we seen the already the next dominant players for Web3?

- New HR Tech stack - Deal, Oyster, Remote

- What else?

 

Lets talk about it in a rolling two hour special, as we talk with the great and the good in the community, including but not restricted to Louise Triance, Founder (UK Recruiter), Neil Carberry, MD, (REC), James Osborne, Founder (The Recruitment Network), Heidi Wassini, Global Talent Acquisition Manager (Vivo) & Colin Donnery, CEO, (FRS) & Wolfgang Brickwedde, Founder (ICR)

 

All this and more in Brainfood Live on Air - it promises to be a fascinating show!

 

Ep137 is sponsored by Platypus.

 

With systematic data on team culture and candidate values, Platypus allows you to track alignment, build stronger teams, and improve quality of hire.

They’ve just launched Platypus Connect (Beta), a new add-on to help you discover and connect with culturally aligned talent. Read more here. 

It’s next-generation stuff folks, so book a demo with a friendly member of the Platypus team, or try out their candidate flow. 

Brainfood Live On Air - Ep136 - Employer Branding for Controversial Brands

EMPLOYER BRANDING FOR CONTROVERSIAL BRANDS

 

One of the most interesting challenges in employer branding and talent attraction is to build and execute strategy for a company whose brand which might usually draw prejudgement and high emotion. How do you go about your work as a recruiter or talent attraction strategist in this circumstance?

 

- How to refute the claims and challenge the brand perception

- How to tell a different story

- How to respond to the charges, public and private

- Using the perception as a filter for values fit

- Embrace the position and present the challenge

 

All this and more in Brainfood Live on Air - it promises to be a fascinating show. We're with Sam Newell, Founder (Alvarium Talent), Katrina Fox Founder, (Peters-Fox) & Noel Thomas, Director (CA3)

 

Ep136 is sponsored by our buddies CA3

 

CA3 is an award-winning employer brand agency that helps organisations attract, onboard and engage with talent through compelling creative comms. Great work, great relationships is their raison d'être, the reason their clients (the likes of Expedia Group, Johnson Matthey, Smartest Energy, Audley Group, Aviva, GE Healthcare and NatWest Group) love working with them, and their people come to work smiling (even on Mondays apparently). Perhaps that’s also why they picked the Grand Prix award at the RMAs last November.

 

If your EVP or employer brand is in need of a little love and attention after a tough 2021 why not check out their website today or email hello@cathree.com

Brainfood Live On Air - Ep135 - Recruites Switching Industry Verticals - A Guide

SWITCHING INDUSTRIES: A GUIDE FOR RECRUITERS

 

The agility of recruiters is one of the main reasons why we are resilient during times of change. Switching industry focus is one of those skills which makes most sense in the present moment as industries rise and fall with the shift to remote, the change in work habits, the change in people's priorities.

 

Is there a technique or system for doing this? What is the best way to switch an industry? Can we develop a framework?

 

- What industries are rising, which are falling?

- How to make the switch - Big Bang or by increments?

- How to accelerate through the change

- What are some common errors of those who make the switch?

- What are the problems with NOT making a switch?

 

All this and more in Brainfood Live on Air. We are with senior recruiters who are experts in employer branding and candidate UX -  Alla Pavlova, Recruiter (Riot Games), Christine Ng, Head of Talent & Media (Quantum Motion), Vanessa Raath, Founder (Talent Hunter) & Katrina Hutchinson-O'Neill, CEO (Join Talent)

 

Episode 135 is supported by our buddies Join Talent

Join Talent is EMEA's fastest growing embedded talent solution provider. We deliver a market-leading and super-agile boutique Project RPO solution for scaling businesses - supporting with hiring demand in tech, product, digital, design, commercial/GTM & corporate vacancies.

 

If you're a recruiter looking to join a rocketship - you should Join Talent

Brainfood Live On Air - Ep134 - Candidate Journeys - The Good, The Bad & the Ugly

CANDIDATE JOURNEYS: THE GOOD, THE BAD & THE UGLY

Finding candidates is one problem, making sure that they stick with you throughout the recruiting process is another! The white hot market of 2021 has shown us that our current neglect of candidate experience is no long tenable and is manifestly hampering our ability to recruit for our businesses.

 

- How do we rethink the candidate journey?

- What are the experience design principles we have to implement to elevate the recruiting experience?

- What are the classic errors that damage candidate experience that most organisations continue to make?

- How important is it to vary the candidate journey based on source of first contact?

- Can we create a personalised experience, at scale?

- Should we create a personalised experience at all?

- What makes a candidate journey good, bad or ugly?

 

All this and more in Brainfood Live on Air. We are with senior recruiters who are experts in employer branding and candidate UX -  Tim Sanchez, Global Head of Talent, (Tigo), Susan Strayer LaMotte, Founder, (exaqueo) & Koos Wurzer, Global Head of Employer Branding & Candidate Experience (Danone)

 

Episode 134 is supported by our buddies Guide

Guide is a new way to win candidates over competitors. Guide lets you create shared workspaces for your candidates that transform their experience from sourcing to interview to offer. Give your candidates one personalized destination where they can find everything they need from interview schedules, links and PDFs to interviewer bios, deliverables and more.

Learn more and uplevel your candidate experience for free here.

Brainfood Live On Air - Ep133 - What Do Recruiters Want?

WHAT DO RECRUITERS WANT?

 

It's a question whose time has come, as employers everywhere attempt to staff up their recruiting teams in order to be competitive in this candidate short post pandemic economy. I've been dealing with this my own way of late - launching the Brainfood Jobs Job Board to help employers and now the What Do Recruiters Want survey, which hundreds of you have contributed to already. In this show, we want to answer the question from people who actively recruit recruiters and hear from them, what they are discovering in today's marketplace

 

- What is the avg salary for an experienced non-manager recruiter?

- Do agency recruiters differ from In-house recruiters in their interest in remote work?

- How important is corporate band to attract recruiters

- Are recruiters interested in social equity?

- What ATS's do recruiters really hate??

 

All this and more in Brainfood Live on Air. We've got recruiters of recruiters from rec2rec, agency side, Embedded and more. We're with Iulia Crai, Senior Manager Talent Acquisition (Wayfair), Robert Nunn, Head of Internal Talent Acquisition (Elements) & Charlotte Doherty, Co-founder, (Doherty & Partners)

 

Episode 132 is supported by our buddies Gem

Gem’s modern recruiting solution empowers talent acquisition teams to optimize & expand their sourcing efforts while simultaneously driving value through reporting that informs an organization’s talent attraction & engagement strategy. Trusted by over 800 talent teams at companies like McDonald's, Slack, Instacart, and Dropbox, Gem's operating system is equipped with tools that allow you to manage your entire network of talent, automate talent engagement, derive insights on your hiring speed, quality, and diversity, and more!

Request a demo today to see Gem in action!

Brainfood Live On Air - Ep132 - Employee Generated Content - A Case Study With IBM

EMPLOYEE GENERATED CONTENT: A CASE STUDY FROM IBM

 

There is no better form of content than EGC - Employee Generated Content. Today's job seeker does not want to see slick corporate videos, over produced marketing lit or sermon delivered by the CEO. What they want is to see people who are doing the jobs they are doing telling them how it is to work at the employer.

 

But knowing is not the same as doing! How do we get from the idea to the execution? Today's special will look at one of the best exemplars of unlocking EGC and enabling the employees to tell the story - IBM, via the Talent Marketing team led by Nick Thompson.

 

You will learn:

 

- How to have to conversation with marketing(!)

- How to get business endorsement

- How to activate socially influential employees

- Define what kind of stories you want to tell

- What channels, what format, what length, what tone, style and the rest

- How does this convert to applications? Or is this the wrong question?

- Who you need in your team to make this happen

- How to track and manage EGC

Essential stuff for any employer branding / talent attraction focused recruiters out there.

 

Episode 132 is supported by our buddies iCIMS

Did you know iCIMS Video Studiowas voted ‘Top HR Products of 2021’ at this year’s annual HR Tech Conference. iCIMS is the Talent Cloud company that empowers organizations to attract, engage, hire, and advance the talent that builds a winning workforce.

Interested in learning more?

Join our upcoming Panel discussion on 24th November with Recruiting Brainfood, iCIMS and Fosway where we will explore how to ‘Humanise your brand and transform your hiring.’ Register via the link here

Founders Focus - Ep12 - Rick Mare & Nicole Clarke, Co-founders SHAZAMME

Founders Focus is the show where we get up close and personal with the leaders of the recruitment technology businesses changing the way we work today.

Next up are Rick Mare & Nicole Clarke, Co-founders of Shazamme.

- What is the difference between being C-level vs Senior Exec?

- How did a career in recruitment prepare you for being a founder of a recruitment tech business?

- Were you always going to be doing startup?

- What areas of being a CEO do you feel you need support?

- What do you look for when hiring for leadership potential?

- How did the idea for SHAZAMME emerge?

- What was your biggest doubt before you both agreed to do this?

- What problem does SHAZAMME solve for the market?

- Who stands to benefit from this most?

- What does the product roadmap look like for 2021/2022?

- All this and more as we take a deep dive into the business leaders building the technology changing the way we work today.

 

Ep12 Founders Focus is supported by SHAZAMME

 

It's Nicole's birthday on the 3rd November, so to help Nicole celebrate the big day share this birthday card on your socials.

Can you guess Nicole's age? All correct guesses will get a 30% discount offer a SHAZAMME powered website. If you're a recruiter looking to revamp your digital presence with the best, future fit, no hassle, no-code solution, SHAZAMME is the only option you're going to need. Happy Birthday Nicole!