The Recruiting Brainfood Podcast

What is programmatic advertising?

When do you need to use it?

HOW do you use it?

and Why should you use it?

It's the recruitment technology that has been so hot in this last few weeks, as leading players Appcast, Perengo and ClickIQ get acquired by recruitment giants Stepstone, TMP Worldwide and Indeed respectively. 

And yet we in TA know far too little nothing about it, so this week's show will be all about Programmatic Job advertising, in particular how to use it. Adam Gordon and I are joined by Rene Bolier, CEO of OnRecruit, Steven Rothberg, Founder at CollegeRecruiter and Leah Daniels, GM at Appcast

If you like the show, please give us a positive rating and remember to subscribe!

Do you know what the 'Employee Infinity Loop' is?

Forget about 'candidate experience' or even 'employee experience'

How about the lifetime nurturing of relationships with people who will work with, now and in future. Think Alumni / Boomerang hiring on steroids. 

This is the topic of today's Brainfood Live On Air - how to nurture and retain the relationships with people who might and have worked with your business. 

Coby Schneider from Intel Corp joins us to share knowledge on they do the 'Employee Infinity Loop'

We're live at 4pm BST 

Follow the channel here (recommended)

And register for the show here

How to become the employer of choice for early career talent?

- How to make your employer attractive to early stage talent

- What do young people want?

- Generational stereotypes - yes or no?

- Common mistakes employers make when hiring for early stage

- Assessment of potential vs experience

With:

- Euan Blair & Sophie Adelman, Co-founders of WhiteHat
- Chris Garinger, Snr University Recruiter for Internship Authority
- Steven Rothberg, Founder at College Recruiter
- Rowena Bach, Early Careers Strategy Director at TMP Worldwide

 

Special podcast from Lisbon, live at Landing Fest with Pedro Oliveira (Landing Jobs), Ana Gaspar (Volkswagen), Ana Tavares (Pipedrive) and Alvaro Rojas (IronHack). 

We cover: 

- Future of online tech marketplaces
- Inbound vs Outbound comms
- Anti-recruiter countermeasures by Developers - how devs are responding to Recruiter spam
- Importance of community & eco-system in hiring devs
- Waterfall vs Agile in recruiting mindset
- Culture in a blended team
- Future of Lisbon as a tech hub
- Bullfighting and best bars in Portugal

Audio track taken from Crowdcast Livestream: https://www.crowdcast.io/e/brainfood-live-on-air-ep20

Brainfood Live On Air - Ep19, Mary Meekers Internet Trends Report 2019 in Review. 

Adam Gordon and I go through Meeker's 333 page monster slide deck on Internet trends. 

We're talking

- Online advertising
- E-commerce
- Privacy & Adtech
- Image vs text communications
- and much more. 

60 mins of fizzy chat on a topic which matters to us all. Give it a blast folks, I run out of steam at the end, so will do Pt2 on this at a later stage!

AI in Recruiting, Pt 2

Where is AI going to have the most impact in the work recruiters do? How do we define the learning models? How does it all apply to hiring and ......how do we get ahead of the inevitable change?

Adam Gordon and I are joined by: 

Megan Butler, Research Analyst at CogX
John Sumser, Research Analyst at HRExaminer
Vineet Vashishta, Data Scientist at PocketRecruiter
Dr Nathan Mondragon, Chief Industrial Psychologist at HireVue

To discuss all this and more. Chaotic 1 hour chat ensues - enjoy!

Reddit is the 8th most visited website on the planet, with over 300 million MAU's. 

Here Erin Mathew, Wim Dammans, Jiri Herodek and Stan Wasowicz discuss 

1. How to ID candidates
2. How to engage / message
3. How to build authentic credibility
4. How to bring inbound notice to your hiring efforts.
5. How to learn the ‘rules of the road’
6. How to be a productive and valued member of the community

It's a great conversation with smart folks in the recruiting business

Is it a good idea to do public speaking?

There's pro's and cons but if you're in the business of getting the attention of your audience, there's no better way that getting up on stage and talking about it. 

Adam and I speak to the one and only Jamie Leonard, founder of The Recruitment Event's Co - to give insight on what he looks for when selecting who is going to be his keynote

Including Special Guest appearances from 
- Teddy Dimitrova, Talent Manager, Mycujoo
- Dov Zavado, Sourcing at Expedia
- Sofia Broberger, Tech Recruiter at Bonnier Broadcasting

Brainfood Live On Air is now also a podcast!

Audio track of Ep14, with special guest Joe Mullings of the Mullings Group, talking Inbound marketing as the only way to scale. 

We will be talking: 

• future of recruitment agencies
• media + recruiting
• storytelling (and how to do it)
• quality vs quantity
• inbound vs outbound
• top tips in inbound marketing for the modern recruiter

Fantastic conversation with a modern master of the method. If you're thinking 'wouldn't it be great to have customers / candidates come to you?', you need to listen to this show.

www.recruitingbrainfood.com