The Recruiting Brainfood Podcast

Brainfood Live On Air - Ep30, Live from Yerevan, with Ach Petrosyan, Tigran Sloyan and Meruzhan Danielyan

On the eve of the Independence Day for Republic of Armenia, my buddies at Meetall and I held a meetup at PicsArts HQ for 100+ recruiters from the local scene at Yerevan. 

With Ach Petrosyan, Tech Recruiter at Meetall, Tigran Sloyan CEO at CodeSignal and Meruzhan Danielyan CEO at Teamable. 

Brainfood Live On Air, Ep29 - Future Proof Your Employer Brand w/ Bill Boorman and Bryan Chaney

The Future of Employer Branding is the topic of this week's Brainfood Live. And we have invoked the help of an incredible trio guests to help us talk through challenges of Future EB.

Learn from recruitment luminaries like:

• Bryan Chaney, Director of Global Employer Brand at Indeed
• James Ellis, Director of Employer Brand at Universum
• Bill Boorman, Recruiting legend, truConference founder and Stand up Comedian

We're on at Friday 13th, 4pm BST

Join the debate and follow the channel here (recommended)

And register to watch the livestream here

Brainfood Live On Air - Ep28, Miniblogging on LinkedIn w/ Mitch Sullivan & Kasia Tang

It's pretty clear that LinkedIn can also be an amazing channel for getting your content seen by the audience you care about.

I know it's been an important channel in growing the Recruiting Brainfood community, up to the 16,300+ opt in subscribers to date

Some people are really great at this 'mini blogging' format and I'm delighted to make it the topic of this week's Brainfood Live On Air

We'll be covering

• Status Updates vs LinkedIn Articles
• Posting frequency - how much is too much?
• What to do do with 1400 characters
• Content generation engine
• Links + Images + Videos in post
• Hierarchy of engagement events (Comments vs Share vs Like)
• Newsfeed algorithm and how it works

We'll be joined by

• Mitch Sullivan (51st best blogger on LinkedIn)
• Kasia Tang, trainer / community builder / LinkedIn poster hero. 

If you ever wondered about how to get more views on your content on LinkedIn, this is the show to tune into.

Friday 4pm BST, 30th August.

Follow the channel here (recommended)

Register for the show here

Brainfood Live On Air - Ep27, Blue Collar Recruitment w/ Ben Gledhill & Tim Sackett

We're talking How to Hire for the Blue Collar with Tim Sackett and Ben GledHill

Questions we are going to try and answer: 

• Difference between hiring white vs blue collar workers
• Impact of location of hiring 
• Recruitment best practice 
• No CV / No resume - no problem?
• Communication channels for hiring
• Where is the tech in hiring for the hour?
  
  

It's a brilliant show with some intriguing insights, from referral programmes, automated scheduling and SMS techniques. 

Follow the channel here (recommended)

And watch the show here

Brainfood Live On Air - Ep26, How To Create A Great Recruiting Podcast

Are you running a recruiting podcast? 

If you're not, you're probably thinking about doing so.

In the era of multi-screen, endless notifications and permanent distraction, audio only is turning out to be an exceptional way to connect with your audience

We are doing a special Brainfood Live On this Friday with the stars of the  recruiting podcast firmanent

Adam is away (thank goodness), so I will be joined by folks who will need no introduction:

- Matt Alder of the Recruiting Future Podcast
- Lars Schmidt of 21st Century HR
- Laurie Ruettimann of Let's Fix Work
- Chad Sowash & Joel Cheesman of The Chad n Cheese Show. 

There's never been a better line up of recruiting podcast masters. 

Don't miss this - follow the channel here (recommended) and register for the show here

Brainfood Live On Air - Ep25, Video in Recruiter, with Maury Hanigan, Erin Douglas & Mark Lundgren

How do you use video in recruiting?

As an industry culture first dominated by phone and then email, we recruiters can be awfully slow in adopting new ways to interact with candidates and clients. 

Here's some usse Cases of Video Tech

- Enriched job descriptions

- Enhanced outreach messaging

- Authentic employer branding

- Video messages rather than Audio only voicemail

- Asynch video interview

- And more

Adam and I will be examining Video in Tech this week, along with reviewing last week's brainfood and the chat in the fb group. We'll be joined by experts in video Maury Hanigan, Nicolas Mirail and Mark Lundgren. 

Follow the channel here (recommended)

Brainfood Live On Air Ep24, HR Conferencing vs HR Reality with Katrina Hutchinson-O'Neill

In honour of this amazing post by Robin Schooling, we are running a special debate show on Brainfood Live this Friday 2nd August. 

I'm embedded in the HR conference scene and generally am massive supporter of the idea of in-person industry events. But is there a gap between the rhetoric and reality when it comes to the ideas presented on stage at conferences?

Questions we are going to explore: 

- What explains the gap between saying vs doing?

- How much is true vs how much is exaggerated?

- What stops delegates from applying their learning?

- Is survivor bias a problem in HR talks?

- Biggest mistakes, lets confess

Adam and I will be tackling these issues, along with reviewing last week's brainfood and the chat in the fb group. 

 

Brainfood Live On Air - Ep23, Programmatic What? w/ Rene Bolier, Steven Rothberg and Leah Daniels

What is programmatic advertising?

When do you need to use it?

HOW do you use it?

and Why should you use it?

It's the recruitment technology that has been so hot in this last few weeks, as leading players Appcast, Perengo and ClickIQ get acquired by recruitment giants Stepstone, TMP Worldwide and Indeed respectively. 

And yet we in TA know far too little nothing about it, so this week's show will be all about Programmatic Job advertising, in particular how to use it. Adam Gordon and I are joined by Rene Bolier, CEO of OnRecruit, Steven Rothberg, Founder at CollegeRecruiter and Leah Daniels, GM at Appcast

If you like the show, please give us a positive rating and remember to subscribe!

Brainfood Live On Air - Ep22, Employee Infinity Loop with Coby Schneider of Intel Corp

Do you know what the 'Employee Infinity Loop' is?

Forget about 'candidate experience' or even 'employee experience'

How about the lifetime nurturing of relationships with people who will work with, now and in future. Think Alumni / Boomerang hiring on steroids. 

This is the topic of today's Brainfood Live On Air - how to nurture and retain the relationships with people who might and have worked with your business. 

Coby Schneider from Intel Corp joins us to share knowledge on they do the 'Employee Infinity Loop'

We're live at 4pm BST 

Follow the channel here (recommended)

And register for the show here

Brainfood Live On Air - Ep21, Early Career Hiring w/ Euan Blair, Sophie Adelman, Steven Rothberg, Chris Garinger and Rowena Bach

How to become the employer of choice for early career talent?

- How to make your employer attractive to early stage talent

- What do young people want?

- Generational stereotypes - yes or no?

- Common mistakes employers make when hiring for early stage

- Assessment of potential vs experience

With:

- Euan Blair & Sophie Adelman, Co-founders of WhiteHat
- Chris Garinger, Snr University Recruiter for Internship Authority
- Steven Rothberg, Founder at College Recruiter
- Rowena Bach, Early Careers Strategy Director at TMP Worldwide