Episodes
Thursday Apr 06, 2023
Brainfood Live On Air - Ep200 - Supercharge Recruitment Marketing with AI
Thursday Apr 06, 2023
Thursday Apr 06, 2023
Supercharge your Recruitment Marketing with AI
Recruiters have been going crazy about the AI revolution but most of what we have been doing has been focused on direct candidate acquisition. What are other adjacent disciplines doing with Generative AI? I'm finding that recruitment marketers are doing some crazy things with AI, short circuiting processes which in usual case would take days and weeks. Whether it is image creation, video generation, lead research or process optimisation, we're going to take a deep dive with industry heroes who have taken a hands on approach to supercharging their recruitment marketing
- What gains have you made with Generative AI?
- How have you used this for content?
- How have you used it for relationship management?
- How has AI helped with distribution, or has it not?
- Has AI helped close customers? In what way?
- What are the most useful tools today?
- Lets have a look at some recipes
- Into the future - where do we go from here?
We're with Sara Dalsfelt, Head of Brand & Community (Adway), Martyn Redstone, Founder (BotJobs), Bobby Leonard, MD (The Recruitment Events Co), Sam Berthoud, Director of Account Management (hackajob) & friends
Ep200 is sponsored by our buddies Adway
👉 5 x relevant applicants per tech vacancy
👉 200% increase in fill rate
👉 Zero time spent sourcing
👉Half the recruitment marketing costs
👉When hiring senior tech talent?
That’s what tech consulting firm, ELITS were able to achieve using Adway’s Automated Social Recruitment Marketing platform!
Adway provides ambitious talent acquisition teams with a fully automated platform to ensure more, relevant candidates at scale whilst simultaneously getting your employer branding to market.
Want to know how they did it? Check out the case study here:
Friday Mar 31, 2023
Friday Mar 31, 2023
Tech Layoffs & the Tech Job Market: From the Developers POV
There's probably no bigger story in the world of recruitment that the Big Tech Winter - led by VC backed scale ups who started make big staffing cuts, followed by the FAANG who have all made unprecedented cuts to staffing. What does this mean for the tech labour market? What indeed, do the engineers themselves think of the situation?
We are going to learn directly from the software engineering community and platform them to tell us what they think the market looks like. As tech recruiters you will learn
- Developer mindset to new opportunity
- Most important reasons to move
- Value of Flexible working
- Value of equity / stock options
- What has the compensation rate been?
- What industries are most attractive for software engineers
- What industries are engineers avoiding?
- What technologies / tools / frameworks does it matter?
- What about GAI - how does this impact job discovery as a software engineer?
- Where the places developers go to look for jobs?
We're with Ollie Glass, Data Engineer, Tancredi Trugenberger, Senior Front End Engineer, Alla Pavlova, Recruiter (Riot Games), Iwan Gulenko, Founder (CoderFit), Fabrizio Moscon, CTO (Ninety Nine) on Friday 31st March, 2pm BST
Ep199 is sponsored by our buddies CodeSignal
CodeSignal is how companies can identify the right candidates with the right skills – even if they don’t have the “right” profile. We provide everything from initial assessments to technical
screens and onsite interviews.
For too long companies have spent too much time sifting through all the noise produced by traditional resumes, inconsistent interviews, and homegrown assessments when all they really want to know is how well this person can do the job.
Want to learn more about going beyond the noise in technical hiring? Learn how to go beyond the noise.
Friday Mar 24, 2023
Friday Mar 24, 2023
Mental Challenge of the Neurodiverse: Real Talk from Recruiter Heroes
Important change of pace to Brainfood Live today. I was approached by Balazs, Michael and Vanessa to do a show on the topic of neurodiversity within our OWN community, and especially on the value from confessionals which can help others understand the different types of neurodiversity, how they can be manifested and expressed, what challenges this can mean for the individual and what challenges it can mean for others around them!
This is real talk folks from friends who are prepared to care and share. Nobody is going to be an expert here, we are all just going to talk about what we know and how simply doing that may be step 1 in creating a healthier environment for human relations.
We're with Vanessa Raath, Founder (Talent Hunter), Michael 'Batman' Cohen, Founder (Wayne Technologies), Balazs Paroczay, Founder, (The Source Code Agency)
Ep198 is sponsored by our buddies Symphony Talent
Symphony Talent combines CRM, career site, programmatic advertising and creative services for the most complete recruitment marketing and campaigning capabilities you'll find in one platform. Increase applicant flow, reduce hiring time and build a world class employer-of-choice employer brand with Symphony Talent's unique technology and services suite.
Need to improve your top of funnel talent acquisition? Contact one of our friendly team today.
Friday Mar 17, 2023
Brainfood Live On Air - Ep197 - Hiring in South Africa in 2023
Friday Mar 17, 2023
Friday Mar 17, 2023
Hiring in South Africa in 2023
Brainfood World Tour continues and this time we go to one of my favourite countries, who have one of my favourite recruiting communities - South Africa. There are challenges and problems with every country and region of the world, but I think fair to say that Africa in general and perhaps South Africa in particular, were early examples of what we can now see as 'disaster pron' where media coverage could only be negative. One of the missions of brainfood is to platform local people and local recruiters and learn more from them directly, rather than through our own distorted media lens.
Tons of stuff happening in South Africa, so lets find out what they are!
We will discuss:
- Labour market economics
- Skills dispersal in South Africa
- Shift to remote / global shift of jobs
- DEIB - what does this mean in SA?
- Core challenges to overcome - who needs to know what?
- Why hire in South Africa?
- How to hire in South Africa?
We're with Vanessa Raath, Founder (Talent Hunter), Lerato Mopeli Dibodu, Talent Acquisition Partner (Bash), Megan Petty, Senior Marketplace Specialist (NTT) & Nkosinomqhele Zulu, Talent Acquisition Specialist (Kindred)
Ep197 is sponsored by our buddies Join Talent
Have you heard about Join Talent's amazing Talent Acquisition Insights project?
They are a series of how-to guides on topics such as Using Assessments in Talent Acquisition, Market Mapping, Benchmarking, Building KPI's and Using Data and more. It's some of the most pragmatic recruiter centric guides I've seen - and all freely downloadable in the Join Talent Resources Hub.
All free to download,so get to it!
Friday Mar 10, 2023
Brainfood Live On Air - Ep196 - Impact of GAI in EDI
Friday Mar 10, 2023
Friday Mar 10, 2023
Impact of Generative AI on Equity, Diversity and Inclusion
One of the most telling things about output from Generative AI is the inevitable stereotyping that is produced. Go to Mid Journey and ask it to generate images of doctors, and guess what type of images come up? Now try the same with nurses. Or hunter gatherers. Or Fireman. Or Jesus for that matter. The point is that GAI is trained on historical data that is already out there, and will l
We will discuss:
- AI Hallucinations
- Dangerous knowledge made more accessible
- Lack of equivocation - everything is plausibly true
- Death of the Internet (we stop searching)
- Copy right / Copy wrong
- Inevitable rise of spam
- End of trust
And what is the ethical AND practical the way forward for recruiters in the post ChatGPT world?
We're with Devoreaux Walton, Diversity Sourcing Consultant (IBM), Bas van de Haterd, Founder (Digitaal-Werven) & Daniela Felletti, Founder (Talents Connection)
Ep196 is sponsored by our buddies Metaview
Use the power of AI to make onerous interview note-taking a thing of the past.
Get automatic, AI-generated interview notes from Metaview, saving you hours of time and allowing you to focus on high-quality interactions with candidates.
AI Notes are already having a transformative effect on recruiting teams who no longer have to spend time relentlessly typing away. Here’s just some of what we’ve heard from early users:
”Just WOW!”
”This feature has been life changing. It definitely allows me to focus more on the conversation and candidate, plus I take less time to fill in my report after the fact.”
“I not only found AI Notes helpful, but I was blown away by how refined the information is.”
Friday Mar 03, 2023
Friday Mar 03, 2023
Recruiter Use Cases for ChatGPT - Part 3 - Ethics & Concerns
We have to keep going with ChatGPT, because whilst we are getting the hang of how it works for us, we are also beginning to see the outline of the challenges ahead of us. From AI hallucinations, overly authoritative single answers, political ideology baked into responses, crazy outputs from jailbreaks, as well as a host of legal and ethical issues stemming from the use of training data by human hand. Let's go through the major areas of ethical concern in the use of ChatGPT for Recruiting.
We will discuss:
- AI Hallucinations
- Dangerous knowledge made more accessible
- Lack of equivocation - everything is plausibly true
- Death of the Internet (we stop searching)
- Copy right / Copy wrong
- Inevitable rise of spam
- End of trust
And what the way forward for recruiters will be in the post ChatGPT world!
We're with Irina Shamaeva, Founder (Brain Gain), Mark Deubel, Recruiter (GitLab), Matt Burney, VP (Indeed), Tony Fish, Lecturer AI & Ethics (London School of Economics) & friends
Ep195 is sponsored by our buddies Greenhouse
Despite big tech layoffs dominating the headlines, many companies continue to hire. In fact, a reported 94% of employers plan to add headcount in 2023 in a newly released report from WorkTech (principal analyst George LaRocque) in partnership with Greenhouse:New Technology Shaping the Future of Work.
This new research also shows 71% of companies plan to increase or maintain Hiring Work Tech budgets in 2023. Is your company prioritizing the right Work Tech to help your team connect better and be more effective?
Dive into the research here.
Friday Feb 24, 2023
Brainfood Live On Air - Ep194 - State of the Recruiter Job Market
Friday Feb 24, 2023
Friday Feb 24, 2023
State of the Recruiter Job Market 2023
Let's face it head on folks - this is turning out to the a tough year for recruiters! We all know that the big tech winter is going to impact us in recruiting and it's essential we have a good gauge as to how far and deep the winter is going to be. We've got some numbers and analysis to get through this week, as we go in real time on Horsefly Analytics proprietary dataset to find out where the recruiter jobs are and who is posting them.
We will discuss:
- Big tech winter, what are the theories?
- Will other sectors follow the downsizing?
- Which sectors might prove resilient?
- What does it look like globally?
- Recruiters on the market - what are they finding on the job search?
- Do we know how long a recruiter job stays vacant for?
- Do we know applicant rate per job?
- What advice to give to recruiters on the market right now?
All this and more in Brainfood Live
Emma Mirrington, Founder (The FIRM), Mike Basnett Sandiford, Head of Partnerships (Horsefly), Mariano Mamertino, Labour Economist (Amazon) & friends
Ep194 is sponsored by our buddies Horsefly Analytics
Horsefly's web based platform provides the most accurate and comprehensive labour market data available. Horsefly gathers labor market data from around the globe to quickly paint a real time picture of the talent market. Accurately view labour supply & demand, find hidden talent pools, view gender and diversity data for any position or skill set your business needs - with just a few clicks. Horsefly's customer success team is available to assist every step of the way to ensure our clients meet their KPIs and derive clear ROI from our platform.
Get a demo today to see how our labour market insights can power your talent acquisition, business and workforce planning initiatives.
Thursday Feb 16, 2023
Brainfood Live On Air - Ep193 - Hiring in Saudi Arabia and the Gulf States
Thursday Feb 16, 2023
Thursday Feb 16, 2023
Hiring in Saudi Arabia & the Gulf States
Brainfood World Tour is restarting, with a visit to a region where countries are in the middle of vast transformation. We hear a great deal about Saudi Arabia and the Gulf States, but always from the Western lens. What do local recruiters and HR people say and do, on the ground? We're going to learn from locals, ex-pats and partners alike in this week's episode of Brainfood Live On Air.
We will discuss:
- How does hiring differ in Saudi / Gulf vs outside
- What do recruiters new to the region must know first?
- Tactical level...what recruiting techniques are most effective for entry, individual contributor, senior manager, leadership hiring?
- What are the latest regulations with regards to gender, religion, ethnicity?
- Are there hiring quotas for employers in the region?
- What are the language requirements for candidates?
- What are the most important challenged Recruiters / HR need to overcome to succeed in Saudi Arabia / Gulf?
- What is going on with these mega infrastructure projects??
All this and more in Brainfood Live
Please note: in line with Friday day of prayer, we are moving this week's Brainfood Live to Thursday.
We're with Katrina Hutchinson-O'Neill, CEO (Join Talent), Ahmed Alqahtani, Human Resources Director (Seera Group), Hicham Wifaq, VP Global Talent Acquisition (Property Finder), Majed Alshehri, HR Director (SVTS) & friends
Ep193 is sponsored by our buddies Join Talent
Have you heard about Join Talent's amazing Talent Acquisition Insights project?
They are a series of how-to guides on topics such as Using Assessments in Talent Acquisition, Market Mapping, Benchmarking, Building KPI's and Using Data and more. It's some of the most pragmatic recruiter centric guides I've seen - and all freely downloadable in the Join Talent Resources Hub.
All free to download, so get to it!
Tuesday Feb 14, 2023
Founders Focus - Ep36 - Up close and personal with Mark Chaffey CEO of hackajob
Tuesday Feb 14, 2023
Tuesday Feb 14, 2023
Founders Focus is the show where we get up close and personal with the leaders of the businesses changing the way we work today
Next up is an old friend of Brainfood - the one and only Mark Chaffey, CEO of hackajob
- What is the original story of hackajob?
- As an unusually young CEO, what challenges have you found growing the business?
- Were you always going to go on the entrepreneur track?
- Do you think everyone should do it or are there certain traits and circumstances which would make entrepreneurship a better or worse idea?
- Have you done any personality assessment and if so, what did it say about your leadership style?
- What keeps you going? Is there an end state at hackajob where you can say, we've done it?
- When was the last time you achieved a long cherished goal? Can you tell us what that was?
- With the rise of technologies like low code no code and GAI, how would entrepreneurship change in future?
- What is next for hackajob in 2023?
All this and more as we take a deep dive into the business leaders building the technology changing the way we work today.
Ep36 of Founders Focus is supported by hackajob
Are you tired of spending endless hours sifting through resumes and struggling to find the perfect candidates for your open positions?
Look no further! hackajob is here to revolutionize the way you recruit top talent.
Our state-of-the-art recruitment marketplace connects you with qualified candidates in your industry, saving you time and resources in the hiring process. Plus, our advanced matching algorithm ensures that you're only presented with the most relevant candidates for your open roles.
But don't just take our word for it - book a demo with our team and see for yourself how hackajob can transform your recruiting efforts. Trust us, you won't be disappointed.
Saturday Feb 11, 2023
Brainfood Live On Air - Ep192 - Recruiter Use Cases for ChatGPT, Part 2!
Saturday Feb 11, 2023
Saturday Feb 11, 2023
Recruiter Use Cases for ChatGPT, Part 2!
Alright folks, we are going to have to do this again - after an amazing first event where we had 1000+ people attending, the demand for more was overwhelming, so here it is! We are going to repeat the format - so expect recruiter use cases presented by practitioners, followed by product demo's from founders and concluding with some wise takes from industry vets who are going to forecast what all this means for recruitment technology.
We're with Martyn Redstone, Founder (BotJobs), Marcel van der Meer, Sourcing Trainer (Klikwork), Christine Ng, Head of Talent & Media (Quantum Motion), Alla Pavlova, Recruiter (Riot Games), Alan Walker, CEO (Udder) and friends!
Ep192 is sponsored by our buddies Metaview
Use the power of AI to make onerous interview note-taking a thing of the past.
Get automatic, AI-generated interview notes from Metaview, saving you hours of time and allowing you to focus on high-quality interactions with candidates.
AI Notes are already having a transformative effect on recruiting teams who no longer have to spend time relentlessly typing away. Here’s just some of what we’ve heard from early users:
- ”Just WOW!”
- ”This feature has been life changing. It definitely allows me to focus more on the conversation and candidate, plus I take less time to fill in my report after the fact.”
- “I not only found AI Notes helpful, but I was blown away by how refined the information is.”
Request access here to try it for yourself.